Only 1 out of every 9 scratch offs is a winner – that’s 11%.
CurrentMarketing won 4 out of 10 of the coveted Hot Ten Awards from the Louisville Advertising Federation today – that’s 40%!
That’s right, we’re more likely to win than a scratch off!
Congrats to Meredith Will, Megan Snider, Angela Trumbaturi and Ashley Cherep on their big wins today – we’re all so proud!!!!
Data Privacy vs. Personalization – Finding the Balance
Consumers want personalized experiences, but they also want their privacy. As marketers, that puts us in an interesting spot. For years, we’ve relied on data