I can remember taking typing as an elective in high school. I can still see the teacher covering up some of my classmates’ hands so they would not look at the keys while they typed. We had to lay our fingers over the correct row of keys and memorize where the letters were on the keyboard. We were timed on our typing to see how quick we could be.
Now what would she think with all of the texting that is done on cell phones, using our thumbs as we make the words come across the screen? I’ve been texting for probably just more than a year and still have problems using my thumbs. I’m not as quick with the key pad on the phones as I am on the keyboard of my computer. I catch myself hunting for the letters, even after typing over 30+ years. If I was to be timed on my texting, I would not have the speed like I had in high school when I took my typing test.
Data Privacy vs. Personalization – Finding the Balance
Consumers want personalized experiences, but they also want their privacy. As marketers, that puts us in an interesting spot. For years, we’ve relied on data
May 5, 2025
