Jim Beatty spent the Thanksgiving holiday engaging in what his personal trainer calls “self hate behavior” by indulging in a balanced holiday diet of sweet potato casserole and Lifetime movies. He still found time to sop up some sweet internet marketing goodness, though!
His fave:
I’m a man, sure, but that doesn’t mean I can’t enjoy thepioneerwoman.com! This site is perhaps the highest expression of the commercial blog concept. A semi-magazine in format, it seamlessly blends elegant design, great writing and knock-out photography with tasteful — even interesting! —advertising and promotion. For as long as it’s been out there, I don’t think anyone has equalled it for its sophistication. It’s a gem and clearly takes a lot of hard work.

Is Advertising on TikTok Worth It?
For the past few years, advertisers have been asking the same question about TikTok: Is it worth it?
Given changing trends, growing competition and considerable uncertainty about the platform’s future in the United States, it was fair for brands to be cautious. But in 2026, TikTok remains one of the most influential places for people to discover products, explore interests and connect with brands.
So, is TikTok still worth the advertising investment?
