We all know the alerts of social media use our eyes and ears, but soon you could add your nose to that list! A British research team is introducing “Olly,” a small white device that will puff your favorite scent in line with tweets, comments, and pings!
Although I wasn’t around for the unsuccessful “Smell – o – vision” era, the idea of Olly seems like it could be really awesome, or really stinky! The good news is you choose the smell! Just fill the box with whatever scent you like. Want your media to smell like donuts? Done! Once filled, the Olly screens the specific actions on the internet, then releases the aroma!
Some even suggest you buy an Olly for each wave of social media, one for Twitter, Facebook, email, and the list goes on! As many alerts as avid internet junkies get these days, this could mean one smelly office!
Is Advertising on TikTok Worth It?
For the past few years, advertisers have been asking the same question about TikTok: Is it worth it?
Given changing trends, growing competition and considerable uncertainty about the platform’s future in the United States, it was fair for brands to be cautious. But in 2026, TikTok remains one of the most influential places for people to discover products, explore interests and connect with brands.
So, is TikTok still worth the advertising investment?
September 21, 2026
