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Barry Manilow: The Jingles

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Sure, we all know Barry Manilow is one of the great musical geniuses of our time, but it often goes overlooked that he’s also composed of some of advertising’s most legendary jingles!
For instance, Barry penned State Farm’s unmistakable “Like a Good Neighbor” jingle — a ditty so beloved, State Farm recently launched a whole campaign called “Magic Jingle Anniversary” to celebrate 40 years of good neighborhood.
Barry’s also responsible for Band-Aid’s “I am Stuck on Band-Aids” jingle, Pepsi’s epic “Join the Pepsi People,” anthem, and a host of other, less enduring works. In fact, if you’re ever lucky enough to catch B-Man in concert, you’ll likely be treated to a medley of some of his commercial melodies.
So the next time you spend three hours locked in your room trying to memorize the Spanish lyrics to “Copacabana,” take a moment to ponder the genius of Manilow — a man who’s written jingles that made the whole world sing.

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Chaney Given

Chaney is a talented and accomplished designer and illustrator, who has expanded his skill set to include motion graphics and video editing. With nearly a decade of experience, his client work includes Waterstep, Baptist Health, the Archdiocese of Louisville Catholic Schools, First Harrison Bank, and many more