Six strategies for attracting new gym members and keeping them
New Years is right around the corner, and with it, the busiest season for health clubs. Every year, health club marketers ramp up their marketing
Turning a trend into a marketing strategy
At Current360, we’re fortunate to partner with a wide variety of clients in the restaurant and beverage industries. To help them remain competitive, it’s important
Captivating content that won’t annoy consumers
Ask most people if they enjoy seeing advertisements and the majority will say, “no.” But ask them if they frequently read blogs and news feeds,
Launch the Damn Thing
Any agency folks reading know how difficult it can be to find time for your own website. Looming deadlines, new business, ongoing maintenance and refining
A Tale of Two Festivals
In my time at Current360 I’ve had the pleasure of working on two festivals. Both were produced on a large scale and encompassed numerous events
Lifelong Learning at C360
I was in the office a few weekends ago, catching up on correspondence and cleaning up from the cyclone that must have whipped across my
