Woo to the hoo! For the fourth year in a row, we have a Hot 10’er!
For those of you who are unfamiliar with the Hot 10, here’s the skinny. Each year, the local chapter of the Advertising Federation awards 10 young professionals who have shown extraordinary skill, hard work and professionalism beyond their years. Yup, that’s right – only TEN young ‘uns in Louisville get this award each year.
This year, we had a staggering 6 nominees:
Brooke Tuttle
Charity Murphy
Brad Luttrell
Cassie Hallberg
Arica Johnson
Genevieve Willis
A very special congratulations goes out to Brooke Tuttle, who brought home the bacon with a spot in the Top 10! Way to go, Brooke! We’re so proud of you!!!!

Is Advertising on TikTok Worth It?
For the past few years, advertisers have been asking the same question about TikTok: Is it worth it?
Given changing trends, growing competition and considerable uncertainty about the platform’s future in the United States, it was fair for brands to be cautious. But in 2026, TikTok remains one of the most influential places for people to discover products, explore interests and connect with brands.
So, is TikTok still worth the advertising investment?
