Folks, we're 12 feet deep in the Pitt gene pool

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As a huge fan of Brad Pitt, the recent Virgin Mobile campaign, Meet Doug Pitt, struck a chord with me (my heart chord to be precise).
Virgin Mobile created a campaign focused around the normal Pitt brother who calls in pizza, makes his own coffee, and hangs out in his man-room.  The video series and the website are pretty comical. Not to mention, Doug, like Brad, makes for great eye-candy.  Virgin Mobile urges visitors to ‘like’ the site thru the Facebook ‘like’ button, while also getting Doug one step closer to becoming a “Celebro” by earning points through each ‘like’.  I enjoy the way that they have incorporated social media into their campaign while using a well-known and well-liked celebrity’s normal sibling to enhance the experience and intrigue consumers.
Kudos to Virgin Mobile. This campaign receives a ‘like’ from this celeb-obsessed chic.

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Chaney Given

Chaney is a talented and accomplished designer and illustrator, who has expanded his skill set to include motion graphics and video editing. With nearly a decade of experience, his client work includes Waterstep, Baptist Health, the Archdiocese of Louisville Catholic Schools, First Harrison Bank, and many more