Here’s one for you history buffs: the last surviving garments made by Donna Karanina, the Mad Seamstress of St. Petersburg. These sweaters caused a riot when they were debuted in Moscow in 1622, during which the city was burned to the ground. Karanina fled with them to the more artistically enlightened city of Amsterdam, where upon their unveiling she was stoned and drawn and quartered before being burned at the stake. Her ashes were then shot, because, well, the Dutch really, REALLY hated these sweaters. Oh, how far we’ve come. Still, extra points to both you guys for bravery!
Mobile-First Marketing: Why It’s Essential Today
Not long ago, mobile optimization was viewed as a competitive advantage—a forward-thinking enhancement for brands looking to stay ahead. Today, it’s the foundation. For most consumers, the mobile experience is the internet, shaping how they discover, engage with, and connect to brands every day.
October 17, 2025
