I spend many an evening engrossed in my Google Reader. I read all of my favorite blogs, check out my friends’ shared blog posts and comment on them. We have some great discussions on everything from fashion to political commentary! However, I think I may have found a new site that is going to battle for my attention!
Enter Pinterest.com. Pinterest defines itself as a site to “catalog the things you love.” I just started playing around with it last night and I’m already in deep, mad passionate love!
You set up different “boards” in whatever categories you’d like and then you “pin” items to a board. Pinterest makes it easy to do this by providing a “Pin it” link that you can drag to your bookmarks tool bar. Once you find something you love and want to pin, you just click on the “Pin It” link and you are able to grab the image and pin it to your board. For example, I have a “Products I love” board. On that board I have pinned everything from my favorite eyeliner to the food my dog eats.
The most fun part of the site is the social media aspect of it. You can follow your friends and see their favorite items, make comments and even re-pin their items to one one of your boards if you choose to. Similar to the Google Reader, its fun to see what is catching my friends’ eyes on the web. Crazy enough, I learned about Pinterest from a Google reader buddy of mine that had shared it. I commented that I loved the idea and she promptly sent me an invitation to join the site.
Right now, there seems to be a waiting list unless you know someone that is already a member. But I have a feeling if you sweet talk your favorite Mistress of the Multitask, she might send you a personal invitation to join.
There are plenty of well known B2C brands that are killing it on social media. Wendy’s has gained thousands of followers and fans with their