I love data visualization. Pie graphs, bar graphs, line graphs, spider graphs and more. I wish I had more time to be obsessed with it. I’m constantly thinking about the internal tools I could build with Flex and its insanely awesome data viz libraries.
Unlike Doug McCune, one of my one of my Flex heroes, I can’t call myself a Data Visualization Engineer. I’m more of a Data Visualization Tinkerer. I can spend hours surfing around looking at the coolest tools (SpatialKey for instance), the most mind blowing ( just scroll through the examples ) and the funniest.
Without a doubt, data viz is on my mind lately, and CurrentMarketing is always trying to bring the best tools to bear in unconventional ways. I’m juggling a few projects right now using internal and external tools to give our account, media and client people all the data they need at their fingertips. Scrolling through Excel sheets is lame.
But .. those are our tools and I can’t show you right now. Maybe this whole blog post is just fluff so I can embed a couple of funny graphs. I think I’ll work on a pie graph to show the chances of that.
However, while you wait:
Data Privacy vs. Personalization – Finding the Balance
Consumers want personalized experiences, but they also want their privacy. As marketers, that puts us in an interesting spot. For years, we’ve relied on data
May 5, 2025
