I recently submitted a change of address with United States Post Office, and I was really surprised at all the third-party solicitations I received. I did it online, and the first step was to sign up for junk-mail! Apparently catalogs and other mailers do not get forwarded on. I didn’t mind that, I like getting my Bed, Bath and Beyond coupons. But I found it odd that these companies like Crate and Barrel and Pottery Barn were being promoted this way. The next page took me to another company USPS has partnered with called mymove.com. There I could sign up for coupons and get deals on things like moving trucks, Netflix and Direct TV.
It makes sense. All the companies somehow related to moving and the post office was generating deliverable mail. But it was just weird to me that a government organization would partner with retail outlets like that. In any case it seems to be a win-win. Can’t wait to use my 15% off at Lowe’s!”
Is Advertising on TikTok Worth It?
For the past few years, advertisers have been asking the same question about TikTok: Is it worth it?
Given changing trends, growing competition and considerable uncertainty about the platform’s future in the United States, it was fair for brands to be cautious. But in 2026, TikTok remains one of the most influential places for people to discover products, explore interests and connect with brands.
So, is TikTok still worth the advertising investment?
September 21, 2026
