Okay, I’m writing this blog from within a new program called Buzz Word, part of an online word processing suite in Beta test from Adobe. It allows me to write, similar to a conventional software-based program … except the fonts are limited.
And that’s where the similarity stops.
The documents are stored on Adobe’s servers, and I can access them from anywhere. What’s more, I can email them to a Co-Author or a Reviewer or a Reader at my discretion. That affords them differing permission levels of modification. The dictionary/spell check is teachable for either Within this document or Always. Colors. Bolds. Variable font sizes. Paragraph formatting. Charts. Lists. Cut. Paste. And yes I can embed and save images (4 megs or less) within the document with more freedom of placement & movement than Word ever allowed.
Then I can export it to my desktop as a Word document, PDF, Rich Text file or pure HTML.
It’s damned sweet, that’s what it is.
I’m not sure about the whole “do I have a connection” question as it relates to online enterprise activities such as this. My hunch is in the next few years, online connectivity will be ubiquitous, so that question/hesitancy is probably moot.
Confession time: I’ve been using Apple’s Pages program for a month or so and prefer it to Word for all the elegant Apple features you’d expect. Buzz Word won’t replace that immediately, though I expect to use it for longer documents which require ongoing revisions.
While marketers and brands everywhere are wondering how to connect with customers and clients during a pandemic, one thing is abundantly clear: people are watching