Today we welcome Ashley Baker, our famed Senorita Margarita, to the blogging stage. Granted, Ashley has been known to forget names occasionally (not just anyone’s name, mind you…her fellow employees’ names). But, make no mistake – she’s a top-of-the-line, energy-efficient CurrentMarketing bulb.
My favorite marketing site is Media Week. I enjoy the trend and strategy articles, although my favorite aspect is the market profiles. While we buy over 15 markets, I think it is interesting to “pre-game” on the markets that we may buy in the future.
With few exceptions, companies today depend on their website as their initial, and often only, point of contact with their customers. Even businesses like restaurants that rely