What do web traffic analysis and drinking wine have in common? Nick Ising loves both! Simultaneously. No kidding!
I love Google analytics! I visit at least daily to monitor client site traffic. We’re big on results at Current and this lets me track impact of traditional and digital media on web traffic.
I also frequently visit Winespiritsdaily.com. It is a great resource for keeping up with the beverage industry for our growing list of wine, spirits and RTD brands. Some industry trends/news also has implications for our casual dining restaurant clientele.
While marketers and brands everywhere are wondering how to connect with customers and clients during a pandemic, one thing is abundantly clear: people are watching