Of course, everyone knows WAVE has the opening ceremonies of the Olympics tonight. So, I thought I’d check out what the other stations are offering in opposition.
WLKY is running “Ghost Whisperer” – the typical Friday night program, so nothing too crazy there.
WDRB is showing “Hellboy.” Okay, I can see that too. They are shooting for a totally different audience than the Olympics Opening Ceremony.
But “War of the Worlds” on WHAS?!? WOW! Isn’t the Olympics a time of international brotherhood/sisterhood (would that be “humanhood?”)…a spectacle of global comradery…a beacon of light in the darkness that is the current state of the world? And the programming choice against that is a film about the destruction of the earth? Well, I guess that kind of makes sense.
Creative
Getting B2B Results on Social Media
There are plenty of well known B2C brands that are killing it on social media. Wendy’s has gained thousands of followers and fans with their
Current 360
September 22, 2020
