It’s been a while since we updated our blog and that’s because we are absolutely screaming busy!
One of the projects we are launching today is a very cool interactive campaign for our largest client. We’ve called this “Margarita Madness” and it takes the form of an NCAA-style Sweet 16 bracket, pitting 16 of Tumbleweed’s tastiest margaritas against each other in a head-to-head competition throughout the month of March.
This promotion has allowed us to marry traditional communication forms (in-store point-of-sale elements) with new media elements (web presence, texting). Not only will this give us a playful way to interact with our guests in the restaurant, but more importantly, we will continue to build our database of consumers who are loyal to the Tumbleweed brand and be able to speak with them directly when we have something important to say to them. And, you can’t beat the margarita angle!
Check it out: www.tumbleweedrestaurants.com
Is Advertising on TikTok Worth It?
For the past few years, advertisers have been asking the same question about TikTok: Is it worth it?
Given changing trends, growing competition and considerable uncertainty about the platform’s future in the United States, it was fair for brands to be cautious. But in 2026, TikTok remains one of the most influential places for people to discover products, explore interests and connect with brands.
So, is TikTok still worth the advertising investment?
September 21, 2026
