We just celebrated 25 years of being a leading marketing agency in Louisville, Kentucky – an achievement of which we are all very proud!
To commemorate this auspicious occasion, we have each poured through the volumes of websites we all visit frequently to glean industry knowledge, upcoming trends or competitor intelligence. Each day, we will post another one for you to view!
Stay tuned for today’s entry…

Is Advertising on TikTok Worth It?
For the past few years, advertisers have been asking the same question about TikTok: Is it worth it?
Given changing trends, growing competition and considerable uncertainty about the platform’s future in the United States, it was fair for brands to be cautious. But in 2026, TikTok remains one of the most influential places for people to discover products, explore interests and connect with brands.
So, is TikTok still worth the advertising investment?
