We have a unique culture at CurrentMarketing. It can be rather difficult to communicate the specifics of this culture to potential, and new, employees.
That’s why we’re creating an internal wiki.
Our website illustrates the personality of our work, our relationship with our clients and the professional side of our people to the outside world. Our traffic system is the 1’s and 0’s behind the smooth operation of the agency.
The wiki is a totally different animal – accessible only to those in the CM club. It’s the headquarters of information more along the lines of stories from our past company trips (the wiki doesn’t observe the cone of silence, unfortunately), who’s who in CM lore and the unabashed history of how CM rose to its position as the Leading Interactive Agency in Louisville.
Of course, the wiki is entirely composed by CurrentMarketing employees, which is what makes it such a special body of work. We have to be careful about our blog lest any innocent ears stumble upon it. But, if you have access to the wiki, your innocence is virtually lost anyhow because you’ve already come into contact with the likes of Dennis Bonifer, Rob Womack and Kati Parrish. Once you’ve seen that Nam-style action, you’re done. You may as well succumb and read the wiki … but only if you’re in the club.
Is Advertising on TikTok Worth It?
For the past few years, advertisers have been asking the same question about TikTok: Is it worth it?
Given changing trends, growing competition and considerable uncertainty about the platform’s future in the United States, it was fair for brands to be cautious. But in 2026, TikTok remains one of the most influential places for people to discover products, explore interests and connect with brands.
So, is TikTok still worth the advertising investment?
September 21, 2026
