Listening to the Wall Street Journal This Morning podcast yesterday, I was surprised to hear that I (and eight coworkers here at CurrentMarketing) are engaged in one of the highest stress jobs today! At about 14:30 into the podcast, Tony Lee of CareerCast.com talks about commercial airline pilots being numeral uno, followed closely by PR execs and advertising account execs.
Really?
C’mon, I know we have stresses…meeting deadlines (usually several each day), managing budgets, translating art-director-ese for clients (and sometimes each other) and there’s maintaining accountability for results. But the most stressful jobs? More stress than a surgeon? A police officer, a firefighter or EMT? I think not. And don’t even get me started on the military!
Stress? Here? No way, Jose!
Maybe it’s the culture here at CurrentMarketing that emphasizes a balanced work-life. Maybe it’s that we have mutually-respectful relationships with our clients (one just sent me a case of wine today!). Or, maybe it’s just that we enjoy what we do.
A straw poll of some of our client services team members cast this in a different light…mostly 7s and 8s. EIGHT? I don’t see it. Our client service reps must all be cool as cucumbers because I rarely see them stressed to that level. I have to go back to my third theory, that they just enjoy what they do that much! Keep on, team. Keep on!
You can find dozens of versions of CareerCast.com‘s entire list all over the Internet, but here‘s the most concise, single-page version I found.
Data Privacy vs. Personalization – Finding the Balance
Consumers want personalized experiences, but they also want their privacy. As marketers, that puts us in an interesting spot. For years, we’ve relied on data
May 5, 2025
