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Who LOVES Target? Another reason to share the love

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TARGET is one of my all time favorite brands. Their merchandise is trendy, the quality of their clothes is top notch and their promotions are fun. I almost always have a smile on my face after any Target shopping experience and proudly sport my Target-branded recycled bag full of goodies, including $1 bin items.
Recently Target leveraged some event marketing to launch a new store line, CityTarget. These stores are about 1/3 of the size of stores located in a suburban area and will carry home goods, apparel, beauty and grocery products that appeal to young, city dwellers.
Some of the events leading up to the opening of the Chicago location included alfresco spinning classes at Millennium Park on Target-branded bikes, a mobile coffee shop in Riverside Plaza with coffee samples in CityTarget cups distributed to morning commuters and  a Target “Go Tube” mobile shop on North Avenue beach offering beach-related products for sun dwellers.
They have plans in 2013 to open more locations in LA, San Francisco and the LA area. I am pretty sure CityTarget will not have a footprint in good ol’ Louisville, KY, but if they do this loyal Target customer will be in line even though I am not the “Target” audience.

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Ed Sharp

Ed brings 15 years of traditional and digital media sales experience to the agency, giving us a perspective most agencies don’t have. When he’s not working or seeking new knowledge, Ed hangs out with his wife, two kids, two dogs, one cat, and a hamster. And yes, the cat and hamster are best friends.

Chaney Given

Chaney is a talented and accomplished designer and illustrator, who has expanded his skill set to include motion graphics and video editing. With nearly a decade of experience, his client work includes Waterstep, Baptist Health, the Archdiocese of Louisville Catholic Schools, First Harrison Bank, and many more