Message in a Bottle: The Story of Harold Hackett
I recently came across this story about a Canadian man named Harold Hackett who has thrown more than 4,800 message-stuffed, neon-colored juice bottles into the
When is enough really enough?
Falling under the question of when is enough enough, I ran across this video from Corning featuring a nightmarish world where every surface is some
YouTube and Healthcare?
Youtube has reached even the healthcare industry with funny videos prepared to train and entertain health care workers. No matter what the material, social media
The new face of coupon deployment
I am a self-admitted label whore. I’ve been this way my entire life and am a sucker for designer clothes and accessories. We all know
Should links use the words ‘Click here’?
Back in the early Web days, the use of “click here” was defended on the grounds that users wouldn’t otherwise know what to do. Authors
Research 101: Quantitative or Qualitative?
For the second installment in the Research 101 series, let’s take a look at two of the misused methodologies in the marketing research industry. These
