The Decline of Selling
This past week, a few of us here in the copywriting bullpen got into a discussion on the state of advertising. It was Angela T.,
How does our blog smell?
Look at this blog entry. Now look at your blog. Now look back here. Is your blog as well written as this one? No. Can
Is “Shorthand” still around?
Looking back on my high school days, a lot has changed in the office setting. While in high school, I can remember taking Shorthand.
A Font of Information: 5 typefaces that should just go away
I have often said that “just because I own a pipe wrench, that doesn’t make me a plumber.” Unfortunately, owning a computer makes a lot
Embrace This
Few things in this industry are more challenging than getting the public to pay attention to PSAs. We can market products, goods and services until
Other Than That, Mrs. Lincoln, How Was The Play?
OK, so you’re British Petroleum and you’ve destroyed habitats in the Gulf of Mexico. And in the process are killing birds, businesses and communities. Yeah,
