Information Architecture’s Role in Website Projects
Project Objective: Enhance the existing brochure site to a responsive online marketing tool to promote the Max-Strum product and drive sales leads in 2 target
The Big Business of Pet Care
Does it seem like pet owners are spending more than ever on their four-legged companions? Well, it’s true. And a look at the actual numbers
Search Advertising: Don’t Just Win the Auction
According to Google, 91% of people use their phone while in the middle of a task. What does that say about us as consumers? It
Louisville’s Most Instagrammed Restaurants
Snap, filter, upload to Instagram then eat. There’s a whole world of foodies out there who love showing off their dinner and seeing what others
3 tips for building a better website
Our digital team has extensive experience in all facets of website development. And, over the past decade and a half, we have worked to streamline
Need > Neat: The UX of Wearables
While attending a recent Louisville UX meetup, I was lucky enough to demo Google Glass, Google Cardboard (a virtual reality device), various smart watches, as
