We've learned a lot in our nearly 40 years. Why not share?

As an ad agency, we spend our days solving our clients’ problems and getting them the marketing results they expect. What we’ve learned while helping our B2B and B2C clients stand out in their markets is what you’ll find in our blogs.

The Myth of Hourly Rates

June 3, 2014

Hourly rates for the various services an agency provides have long been a sticking point for me. Hourly rates can create such a shell game;

14 Songs for 14 Years

June 2, 2014

This weekend marked my 14th year as a Current360 employee. Fourteen years. I had to let that sink in for a bit. Bill Clinton was still

Our experience learning about the user experience

May 20, 2014

Several of our bulbs attended the “What is UX?” event presented by information architect and user experience designer Rick Spencer. Here are a couple of

The Rise of Programmatic and the Death of Flash

May 14, 2014

In the very near future, Programmatic will do for media buying what desktop publishing did to T-squares and marker carousels. Meanwhile, Flash-dependent content will join 8-track