The Young Advertiser's Field Manual
As the internship coordinator here at CurrentMarketing, I get to meet lots of enthusiastic young professionals eager to work at an advertising agency. I often
Calling all Foodies
Don’t Panic. How many times are you out of town and need to quickly make a reservation for a restaurant you’ve never been to? or
First "Pitch" Confessions
I have learned a lot about advertising the easy way. I was taught by professors with agency experience, I’ve worked with talented creatives throughout my
Folks, we're 12 feet deep in the Pitt gene pool
As a huge fan of Brad Pitt, the recent Virgin Mobile campaign, Meet Doug Pitt, struck a chord with me (my heart chord to be
Relatively Real TV
There’s no question reality TV is making its mark. You can’t turn the channel nowadays without seeing a show about “real people”. The genre has
"Mobile" advertising at its finest
On a recent trip to NYC, Times square in particular, one thing stood out to me loud and clear – advertising! It’s everywhere! It could