Search
Close this search box.
Search
Close this search box.

Check your speedometer

Share This Post

Imagine you’re driving down the interstate and you see a cop on the shoulder up ahead. You can even see that he’s tracking your speed with a radar gun. What do you do? Most of us slow down and go the speed limit. You certainly don’t SPEED UP, right?
Speeding up in front of a cop who’s hunting for speeders is like by-passing traffic at an agency. You shouldn’t do it. Period.
Avoiding traffic can result in your project falling off the radar, stalling on someone’s desk or just plain never getting out of the gate. And, frankly, there’s really no good excuse for it. In our agency, I sit right in the middle of the action. I’m just two steps away from our team bringing me into the loop.
And I get copied on everything in our job management system, so no one can get by me there either.
Is your agency set up so your team can’t get by traffic? If not, you should rethink your setup (both physically and technologically).

More To Explore

Current360 2024 Predictions crystal ball

2024 Predictions

Thanks to everyone who responded to our 2024 Predictions survey last month. While the sample size wasn’t quite the size of a Pew or Nielsen,

Tradition and digital media crown become digital

The King is dead.
Long Live the King.

No we’re not talking about Charles VII or his father Charles VI. Instead, we’re recognizing the passing of the baton after years of shifts from

Contact Us

"*" indicates required fields

I am not a robot
Ed Sharp Current360 headshot

Ed Sharp

Ed brings 15 years of traditional and digital media sales experience to the agency, giving us a perspective most agencies don’t have. When he’s not working or seeking new knowledge, Ed hangs out with his wife, two kids, two dogs, one cat, and a hamster. And yes, the cat and hamster are best friends.

Chaney Given

Chaney is a talented and accomplished designer and illustrator, who has expanded his skill set to include motion graphics and video editing. With nearly a decade of experience, his client work includes Waterstep, Baptist Health, the Archdiocese of Louisville Catholic Schools, First Harrison Bank, and many more