Close this search box.
Close this search box.

Share This Post

You probably can’t remember the last time you used Yahoo for online search. Today, more than 70% of all online traffic runs through Google. Coupled with the rise of Microsoft’s Bing, I wonder how much longer Yahoo will be able to stay afloat?
Although Yahoo’s reign as king of search is over, there is still a lot left in the tank for the Net’s oldest major directory. Instead of trying to go head-to-head with Bing or Google in the search market, Yahoo will make its attempt to become the authoritative source on Web content.
Earlier this week, Yahoo announced the launch of “The Yahoo! Style Guide: The Ultimate Sourcebook for Writing, Editing, and Creating Content for the Digital World.” Available July 6, 2010, this book intends to offer advice to anyone who writes or edits for the Web.
In addition to answering all your grammar and spelling issues, the guide also others several other web-related resources, including information on how basic webpage coding and how to optimize a website for SEO.
One exceptionally useful feature is that users can logon to and get their toughest questions answered by the editors. This book is truly the one-stop shop for all the information you need to create flawless and engaging content for your digital space. Plus, it’s much cooler than your outdated copy of “The Associated Press Styleguide” that now serves as a coaster instead of a reference tool.
“The Yahoo! Syle Guide” has received endorsements from some of the nation’s top scholars and institutions, including California State University, Nielsen, San Jose State University and Kent State University. The book will be available in both print and online editions and will be compatible with the Apple iPad and Amazon Kindle. The style guide will be hitting a newsstand near you at a manufacturer suggested retail price of $15.
My recommendation? This is a must-have for any media professional and is sure to overtake “The Associated Press Stylebook” as the go-to source for digital publishing. So, go clear off a portion off your desk and head to your nearest bookstore to reserve your copy today. After all, you don’t want to be the one person who still adds a hyphen to “email.”

More To Explore

Current360 2024 Predictions crystal ball

2024 Predictions

Thanks to everyone who responded to our 2024 Predictions survey last month. While the sample size wasn’t quite the size of a Pew or Nielsen,

Tradition and digital media crown become digital

The King is dead.
Long Live the King.

No we’re not talking about Charles VII or his father Charles VI. Instead, we’re recognizing the passing of the baton after years of shifts from

Contact Us

"*" indicates required fields

I am not a robot
Ed Sharp Current360 headshot

Ed Sharp

Ed brings 15 years of traditional and digital media sales experience to the agency, giving us a perspective most agencies don’t have. When he’s not working or seeking new knowledge, Ed hangs out with his wife, two kids, two dogs, one cat, and a hamster. And yes, the cat and hamster are best friends.

Chaney Given

Chaney is a talented and accomplished designer and illustrator, who has expanded his skill set to include motion graphics and video editing. With nearly a decade of experience, his client work includes Waterstep, Baptist Health, the Archdiocese of Louisville Catholic Schools, First Harrison Bank, and many more