I really love that our employees feel comfortable bringing their children to work. I remember growing up thinking that my dad’s place of employment was a big mystery. I never got to go with him to the office and my mom stayed at home.
I think bringing your children into the office allows them to understand where “mommy” or “daddy” goes everyday and perhaps a small glimpse into what he or she does for a living. Especially as they get a little older, they really start to think about what we do as professionals and even ask questions about the other people, their work and contribution. Who knows if they are actually “inspired” by the exposure. If nothing else, it lets them experience a healthy workplace and plants a seed for what they might someday prefer.
Having the flexibility to bring your child or children into the office takes the craziness out of trying to get them to doctor and dental visits, for example. It lessens the chaos of coordination (ping pong) that often goes like this: drop them off at daycare, then go back and pick them up, take them to an appointment and then take them back to daycare, and then come back to work. Whew!!!
Many kids come in with a backpack filled with entertainment so they can happily hang out in their parent’s office and even attend an internal meeting with them, without much interruption. And one of our resident mascots, Mona the Golden Doodle, LOVES children so it isn’t long before they are playing fetch with one of her many dog toys. And squealing in delight as Mona chases them around our offices.
I remember how crazy it was, raising a family with both parents working full-time and our three children in different schools and participating in extra-curricular activities. It was a Godsend to be able to bring them into the office and know that they were welcomed and treated as part of our CurrentMarketing family. And I’m proud to say that tradition continues in our company culture today.
There are plenty of well known B2C brands that are killing it on social media. Wendy’s has gained thousands of followers and fans with their