When I tell people that my husband and I work together I often get this reaction:
“I could never work with my spouse!“ And for me, I can’t imagine a day NOT working with my spouse. It feels strange when he is out of town or out of the office for a day. We work independently and in different areas of the agency and so we’re not “on top“ of each other every moment of every day. Typically, we see each other in a meeting or two during the day, try to grab a quick lunch together and that’s about it, except for a break here and there to touch base on something personal.
In my previous marriage I didn’t have someone I could share my marketing passion with and it meant a lot of silence at the end of the day. My mind would race with ideas and I had no one to bounce them off. You see in this business, you’re almost always “working” because just moving through life means being bombarded with tons of messages and images. I’m always processing information and looking for new ways to reach people, observing how something is portrayed and produced. And my best friend happens to be my partner “in life” so we’re always sharing information about the latest communications technology, media we experience (a bad commercial — and good ones, too), etc.
I love working with my spouse and I love this business. The only time we silence the work chatter is while on vacation. And we go far, far away so we can’t be reached or found.
Fortune Small Business recently released a set of short bios on working couples here.
Is Advertising on TikTok Worth It?
For the past few years, advertisers have been asking the same question about TikTok: Is it worth it?
Given changing trends, growing competition and considerable uncertainty about the platform’s future in the United States, it was fair for brands to be cautious. But in 2026, TikTok remains one of the most influential places for people to discover products, explore interests and connect with brands.
So, is TikTok still worth the advertising investment?
September 21, 2026
