
Video and the Art of Storytelling
A group of my friends and I used to take an annual road trip from New York to Louisville on Derby Weekend. It was grueling,

Social and Video with Instagram : an eternal, and growing, match.
Over the past year we’ve seen Instagram making a big impact in social media. They released Instagram Advertising through Facebook as well as apps to

Video Goes Native
Video accounts for 78% of all web traffic data. Seventy-eight percent. Yet as marketing tactics go, video is still underrated – and underutilized. The days

Breaking Through the Glass Ceiling
The reality is that women are not yet equal in the workplace, even as we approach 2016. There’s that pesky pay gap women must continually

Healthcare & The Power of Consumer Reviews
From donuts to dry cleaners, barbers to butchers, online consumer reviews are highly influential and here to stay. And for hospitals and medical practices, the

4 Tips On Using Digital Marketing This Holiday Season
For retailers, the craziest time of the year is here. This Black Friday and Cyber Monday, 46% of shoppers will be shopping from the comfort