CurrentMarketing-isms
Recently I came across this site that claims to have the longest collection of acronyms ever. After scanning the site, I realized I only knew
Food for Thought
I have been tossing around the idea of hiring a Chef to come in and prepare lunch for CurrentMarketing. And now that we are more
Behind the wheel with choice drivers
I saw a speaker at a recent event who discussed the five things that drive choice: Conscious choice Habit Pressure Default Impulse The speaker used
Another way to lose your identity
I caught a segment on the news this past weekend about our credit cards and how easily they could be read while in your purse
Remove the "Reply to All" button, please!
When was the last time your in box was slammed with a dozen or so “thank you” emails. Now, those weren’t emails thanking you. Rather,
The Real Pre-Game Action
It’s almost Super Bowl time, which means it is almost our third annual Hyperbole Super Bowl commercial round up. But I’m more interested in the
