What would Alexander Graham Bell think?
When Alexander Graham Bell invented the telephone, I wonder if he had any idea how it would be used 134 years later. When I was
Miss Manners gets a Facelift
It used to be that simply saying ‘Please’ and ‘Thank you’ or smiling and holding the door for someone would travel a long way on
The Real Deal
With approximately 95% of consumers stating that they don’t trust advertising, authenticity is now crucial to any marketer’s message. The role of social media in
One Bad Apple…
By now, we all know about the iPhone 4’s antenna reception fiasco. Though Apple denies it, it seems to be the result of a hardware
Glad for once to be a slow-adopter
There’s no hiding it: I’m an Apple geek through and through. Apple at home, Apple at work, Apple when I travel. Personally, I own 2
Logos as part of branding
Consumers look at thousands of ads a day. It’s important for each brand to stand out and be recognizable to the consumer. A great logo