Athlete's actions can take a bite from team's bottom line
Can you remember the last time a professional athlete bit an opponent? For me…it was Mike Tyson vs. Evander Holyfield in 1997. In all
JCPenney Tries Yet Again
JCPenney has attempted to bounce back from the damaging strategies it took on during ex-CEO Ron Johnson’s reign. But first, they want to say they’re
Sanitizing Data is a Critical Step
Here in the Web Development land of Current 360, we create and implement web forms on behalf of our clients. So, we make sure the
Kentucky Kingdom Logo Reimagined
When most people think of seasons, the first to come to mind are probably winter, spring, summer and fall, but at my house, there’s a
What ARE the qualifications for a truly viral video, anyway?
On April 16th, AdAge kicked off its annual Digital Conference, self promoted as the Most Important Event of the Year for Marketers, wherein awards for
Boneheaded Marketing 101
Let’s say you have a really great brand, a super-loyal fan base and a desire to make yourself look really dumb. Here are three quick
