Who LOVES Target? Another reason to share the love
TARGET is one of my all time favorite brands. Their merchandise is trendy, the quality of their clothes is top notch and their promotions are
Dayparting: Consider Behavior When Targeting
The structure of dayparting has been described in television as an effective way for advertisers to reach different demographic segments throughout the day. With the
Does American Airlines’ rebranding help leave their baggage behind?
Crammed into the middle seat of last week’s news between the grounded Boeing Dreamliner and a new round of airline fees (this time from Southwest)
Know It All
Many people associate themselves with one of two skill groups: Specialist or Generalist. The first, fittingly, specializes in one particular skill or ability. They know
Taco Bell Keeps Facebook Fans Buzzing
When writing a blog, I must first make sure the topic I ultimately decide on is not only something I’m extremely passionate about, but also
7 possible logos for a Louisville NBA team
Louisville hasn’t been home to a pro basketball team since the late 1970s when the Kentucky Colonels, a member of the ABA, folded after the ABA
