Madam C. J. Walker – Brand Pioneer
In honor of Black History Month, Current360 is honoring Black pioneers in advertising and marketing, highlighting the achievements of entrepreneurs and bootstrap marketers who created
10 Ways Covid will Impact Marketing Forever
To be fair, the Covid-19 pandemic has changed everything for everyone, but, since we’re marketers, we’ll stay focused on how it’s affecting and will continue
IP Targeting and Geotargeting. What’s the Difference?
Both IP Targeting and Geotargeting are hyper-focused tools that digital marketers use to get their messages in front of specific audiences. Below, we’ll outline the
Our Top 5 After Effects Expressions
We use After Effects expressions for all of our video graphics. It’s a very versatile tool that allows anyone with a passing understanding of Photoshop
No Really, How Do You Shoot A Commercial During A Pandemic?
Like much of the rest of the world, the Covid-19 pandemic has upended our industry, creating new opportunities and making what was once routine an
Getting B2B Results on Social Media
There are plenty of well known B2C brands that are killing it on social media. Wendy’s has gained thousands of followers and fans with their
