Video marketing is here, and it isn’t going anywhere anytime soon. Hailed as the most engaging and interactive medium of content on social media and digital sites today, video is a portal into the world of your sales and products, showcasing what you have to offer clients with real, viewable video footage. According to Wyzowl …
Social Media Marketing Video Tools Anyone Can Use Read More »
Some say the advertising profession is somehow dishonorable, and I guess—in the hands of dishonorable people—it could be. But way beyond mere hawking of goods and services and sales, we routinely get a chance to make a positive impact in the world. Here are three of our most recent: Last Saturday was the annual Gala …
Over the past few years, we’ve heard the term “influencer” thrown around more than ever before. Used to categorize a unique population of Internet users that command influence over a significant portion of followers or brand advocates, influencers have become powerful marketing vehicles for brands wishing to directly interact with their target audience. As you …
Social Media Influencing: Are You Utilizing Micro AND Macro Influencers? Read More »
