Month: April 2010

Communication styles: Are you a driver, analyzer, relater or expresser?

A few weeks ago I attended an Emotional Intelligence seminar. One of the most interesting segments of the day was on Communication Styles. I have always struggled with the right way to say what I want to communicate. My “style” is that of a “Driver” and that means that I am often direct, decisive and …

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Meet the Conductors

I’m proud of the account service staff here at CurrentMarketing for a number of reasons. First, our lead account people approach client challenges from more than one perspective as communications professionals.  Our folks have worked in creative, media and production functions, here or at other agencies.   These rich, textured backgrounds allow our people to think …

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Avoid the PANIC! Get to know the microblog!

Dilemma: You wish to reap the benefits of a strong personal social media presence but solely use Facebook. You’ve tried Twitter and it isn’t your thing. You’ve considered a blog but aren’t sold on it yet. What should you do? First, understand that Twitter isn’t right for everyone. The 140 character limit can be intimidating, …

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Photo of Current360 Associate Creative Director Robert Womack

Rob Womack

If there’s anyone who can honestly say, “Been there, done that,” it’s Rob. After traveling the world for seven years in his 20’s, Rob went to LA and started working in film production. Then it was off to New York, where he learned how to program, which eventually brought him back home to Louisville to build websites. At Current360, Rob heads up our in-house production studio, creating all things digital for our clients — videos, commercials, radio spots, and a lot more. 

When he’s at home, Rob likes to create things like homemade kombucha and music.