Month: April 2016

motion graphics

Motion Graphics and Their Powerful Effect on Video

Video is one of the most effective and engaging tools for relaying information about your brand, product or service. There are times; however, when the subject matter can be complex or even dull, making it difficult to keep your viewers’ attention. Using motion graphics to visually illustrate support points can enhance both interest and understanding. …

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current360

Online Video Advertising: Three Things to Remember

If you’ve been paying attention, you know video consumption on mobile devices has tripled since 2013 — and it’s only growing. And while digital video advertising can be a little more expensive than other forms of digital advertising, when done right the engagement makes it well worth it. Marketers should adapt to take advantage of …

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Rob Womack

If there’s anyone who can honestly say, “Been there, done that,” it’s Rob. After traveling the world for seven years in his 20’s, Rob went to LA and started working in film production. Then it was off to New York, where he learned how to program, which eventually brought him back home to Louisville to build websites. At Current360, Rob heads up our in-house production studio, creating all things digital for our clients — videos, commercials, radio spots, and a lot more. 

When he’s at home, Rob likes to create things like homemade kombucha and music.