Month: July 2018

Why Digital Marketing is Essential in the B2B World

In the realm of digital marketing, it’s easy to think of moving ads on Snapchat for young users, videos on Facebook selling apparel to consumers, and Instagram Stories highlighting luxury hotel stays for travelers around the world. It’s common to overlook B2B entities…the ones marketing to other businesses. Fact is, digital marketing is just as …

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4 Ways to Take Your Email Marketing to the Next Level

Although we tend to center our attention on social media avenues for getting leads and nurturing sales today, there remains a formidable option that comes with impressive figures and statistics regarding conversion rates. Email marketing grows your business, no matter your industry or who you are targeting. According to Constant Contact, every $1 spent on …

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Rob Womack

If there’s anyone who can honestly say, “Been there, done that,” it’s Rob. After traveling the world for seven years in his 20’s, Rob went to LA and started working in film production. Then it was off to New York, where he learned how to program, which eventually brought him back home to Louisville to build websites. At Current360, Rob heads up our in-house production studio, creating all things digital for our clients — videos, commercials, radio spots, and a lot more. 

When he’s at home, Rob likes to create things like homemade kombucha and music.