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What’s Your North Star?

Building a brand is a lot like steering a ship. You’ve got to chart your course, correct direction where necessary and make sure your crew is doing all it can

What Do Clients Want From Their Advertising Agency?

As the saying — sorta — goes, “If the client isn't happy, nobody’s happy.” In our 30+ years as a successful Louisville advertising agency, we’ve learned there are a few

How To Make It As An Advertising Creative

Advice for Would-Be Advertising Professionals So, you wanna work in advertising? You could go the media or client service route, but what you really want is to get your hands