5 Ways to Improve Your B2B Social Media Marketing Strategy

Generally, social media marketing is thought of as relationships between businesses and consumers, dominating social media campaigns and content. However, social media can also contribute greatly to B2B marketers as

4 Digital Marketing Tricks to Double Your Online Followers

You’ve probably asked yourself: how do my favorite brands manage to double their online followers in a relatively short amount of time? That’s the golden question, one that digital marketing

Here Are the Best Blogging Platforms for Content Reach Right Now

As of January 2018, there were more than 152 million blogs hosted on the Internet. Whether you realize it or not, many of us read blogs every single day… whether

5 Reasons Why Your Brand Needs a Facebook Chatbot

Facebook is approaching 1.5 billion active users per day. That blows Instagram, Twitter, and Snapchat out of the water. Although younger users are starting to stray, the potential consumer interaction

Give Your Brand’s Social Media a Spring Cleaning

Social media, much like your bedroom and garage, needs to be taken care of and tidied up from time to time. As a public representation of you and your business,

Social Media Marketing Video Tools Anyone Can Use

Video marketing is here, and it isn’t going anywhere anytime soon. Hailed as the most engaging and interactive medium of content on social media and digital sites today, video is

Social Media Influencing: Are You Utilizing Micro AND Macro Influencers?

Over the past few years, we’ve heard the term “influencer” thrown around more than ever before. Used to categorize a unique population of Internet users that command influence over a

How to Become a Social Media Influencer in 2018

By now, you’ve probably heard of the term “influencer” thrown around social media, advertising, or marketing conversations. As an entirely new group of advertising personalities, created specifically from the development

Three Facebook Live Video Ideas for February

Facebook Live has become an incredibly powerful, totally free marketing tool that brands are feverishly flocking to for their marketing strategies today. Providing an unedited, authentic view into the world

5 Social Media Marketing Trends to Shape 2018

The New Year is officially upon us. It’s time to reflect on the new and improved tools, resources, and innovative ideas--just on the horizon--that will come to shape how brands

iPhone Video vs. Professional Camera Crew

 Consumer demand for quality digital video content continues to increase. According to recently released statistics, 43% of respondents said they’d like to see more video content in their social media

Marketing Trends To Watch For In 2017

What marketing trends await in 2017? We’ll tell you. Social Media – Maggie Ising Social media marketing trends are changing every day. It’s a constant roller coaster of what’s hot

Social Media as Customer Service

Social Media as Customer Service   The Best Reason For Your Brand To Be On Social Media Your brand is on social media, but why? It’s not just to garner

A Likely Story

A Likely Story Another change has hit the social media world this week. Instagram released Instagram Stories under the pretense that it will alleviate user fears about “over posting.” Stories


FACEBOOK FOR MARKETERS 101 If you’re a business on Facebook, you know there’s been a big push toward the pay to play model when it comes to advertising on the

The Trending Opportunity of Vlogging

The Trending Opportunity of Vlogging   Vlogging, a video blog, is used to let viewers know what is trending in the world, community, and the vlogger’s life. Approximately 42% of

Social and Video with Instagram : an eternal, and growing, match.

Over the past year we’ve seen Instagram making a big impact in social media. They released Instagram Advertising through Facebook as well as apps to use in conjunction with Instagram. 

Pinterest Tips for the Home Buyer

Purchasing your first home is a huge deal for anyone, especially when you’re 22 and just graduated college. This was unheard of amongst my friends, considering we were all scrambling

Louisville’s Most Instagrammed Restaurants

Snap, filter, upload to Instagram then eat. There’s a whole world of foodies out there who love showing off their dinner and seeing what others are eating. There are some

Harnessing the Power of Your Superfans

A brand can build an engaged social audience, but what happens if/when networks dissolve for the next thing? What happens to those relationships? While it’s been a while since we’ve