Culture

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Appeals Court — Common Appeals in Advertising.

The world is full of bad advertising. Sometimes it’s because the ad is tone-deaf. Other times these ads are just flat-out boring. Unappealing. Without soul (We’re looking at you, AI). Usually, this results from laziness, but client “preferences” are also the culprit. So put away your starbursts and listen up. The best way to make …

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J. Walter Thompson: Father of brand advertising?

Okay, I’ll admit that I knew nothing about JWT before starting this article. I knew he was the founder of J. Walter Thompson Advertising, now the huge conglomerate Wunderman Thompson. I also knew he didn’t fit the mold of most of my subjects. He came way before the “Mad Men” era. In fact, he actually …

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Chaney Given

Chaney is a talented and accomplished designer and illustrator, who has expanded his skill set to include motion graphics and video editing. With nearly a decade of experience, his client work includes Waterstep, Baptist Health, the Archdiocese of Louisville Catholic Schools, First Harrison Bank, and many more