Be aware of who you’re talking to. It doesn’t matter if you’re having a one-on-one conversation or speaking in front of an entire nation. The more you know about your audience, the better you will communicate with them. Getting to know your target audience is a bit like getting to know a new acquaintance. Start […]
Understand Your Target Audience in 3 Easy Steps Read More »
Lindsey Wilson College has partnered with the Louisville Center for Design (LC4D) to create a Masters of Interactive Design program. I’ve been accepted as a charter student scheduled to graduate in the fall of 2016, and I’m extremely excited for the opportunity. In the past, I’ve had little success finding an accredited graduate-level program that
Developers who design: The future of agencies is here. Read More »
If you work with or seek to outsource work to web developers, it’s crucial that your head doesn’t explode when they start talking about HTML & CSS. Instead, we non-coders must embrace this foreign language just the same as other pioneering industry terminology, like programmatic media buying or content marketing. If not, we risk being left
5 Reasons Why Non-Coders Should Know HTML & CSS Read More »
Recently, I got the opportunity to participate in Startup Weekend Louisville as a developer. Startup Weekend is a 54-hour event where developers, designers, marketers, product managers and startup enthusiasts come together to share ideas, form teams, build products, and launch startups. It’s an amazing event. DAY ONE On the first day, the program began by allowing
2014 Startup Weekend Louisville Recap Read More »
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Ed brings 15 years of traditional and digital media sales experience to the agency, giving us a perspective most agencies don’t have. When he’s not working or seeking new knowledge, Ed hangs out with his wife, two kids, two dogs, one cat, and a hamster. And yes, the cat and hamster are best friends.
