Spring is in the air and the college basketball season is at its finest. As we enter into the most exciting month of college sports, I am pondering how my Cards will do in the Big East Tournament and also how splitting the coverage between broadcast and cable will work in this year’s NCAA tournament.
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With over 20 years of media buying experience, Adam Forsythe combines strategic insight with data-driven precision to connect brands with their ideal audiences. His expertise spans digital, social, and traditional media, allowing him to craft balanced, results-oriented campaigns that drive measurable ROI. Known for his collaborative approach and strong industry relationships, Adam consistently delivers value through thoughtful planning, smart negotiation, and performance optimization.
