You’d probably be surprised at all of the alternate titles a Traffic Manager can have. Well, let’s first start with what a Traffic Manager does from a technical side. Here’s a long description of my job, if you are interested. Basically, it says that I’m in charge of shepherding all projects through the agency according
Just call me the Miracle Worker Read More »
Several months ago, Apple made an interesting move by purchasing Quattro Wireless, a mobile ad network, for a rumored $275 million. Many, including myself, wondered what Steve Jobs had up his sleeve. After months of rumors and chatter, questions were answered with the introduction of Apple iAd network earlier this month. Since its launch, the
What you should know about iAd Read More »
Last Friday night, Johnson & Johnson made a massive recall of a number of children’s and infant’s Tylenol, Motrin, Benadryl and Zyrtec products. The release was issued at 9 pm, presumably when mass media could or would not cover it. It wasn’t really breaking news, so interrupting programming wasn’t an option. 9 pm made it
Crisis management through social media Read More »
Okay, I’m an Apple evangelist. Not because it’s fashionable or cool (though it is), but because their approach to simplicity and ease of use just makes sense. I often tell those just coming to the World-of-Mac that the most difficult concept to grasp is “It Really is THAT easy.” “Where’s my ‘C’ drive?” is funny
There’s an App for That! Read More »
I certainly hope so. With the current proposed designed, iPhone users will be able to purchase tickets on their iPhone and show the device as their ticket into the venue. There will also be opportunities for discounted merchandise or concessions to be purchased using the interface. iPhone users will also be able to purchase live
Concert Ticketing to be Reinvented by Apple? Read More »
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With over 20 years of media buying experience, Adam Forsythe combines strategic insight with data-driven precision to connect brands with their ideal audiences. His expertise spans digital, social, and traditional media, allowing him to craft balanced, results-oriented campaigns that drive measurable ROI. Known for his collaborative approach and strong industry relationships, Adam consistently delivers value through thoughtful planning, smart negotiation, and performance optimization.
