Cause-related marketing has been around for over thirty years and it doesn’t look like this strategy will fade anytime soon. According to the 2010 Cone Cause Evolution Study, 95% of Moms and 94% of Millennials approve of cause marketing. Among the rest of the survey population, that number is still relatively high at 88%. Yet […]
Here’s one for all of you band freaks, music geeks, audiophiles – whatever moniker you prefer. Songkick is a service I recently came across. You create an account (I simply signed in using Facebook Connect) and enter bands you like. You are then presented with lots of suggested bands to “follow.” Then you receive concert
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Ed brings 15 years of traditional and digital media sales experience to the agency, giving us a perspective most agencies don’t have. When he’s not working or seeking new knowledge, Ed hangs out with his wife, two kids, two dogs, one cat, and a hamster. And yes, the cat and hamster are best friends.
