In honor of the Academy Awards, BrandChannel.com, recently gave it annual awards for Best Product Placement. The thought is by associating a brand with a specific character or movie, you can increase the overall appeal (or worse cases, not) for it. This got me thinking about some of my personal favorites: Spiderman – Maker’s Mark […]
Spiderman, Coors and Dr. No…wait, what? Read More »
In case you didn’t know CM is growing like a weed! With more new faces than ever, our capabilities are going through the roof! We have so much talent now, we had to buy another building to put it all in. That’s right we bought the building next door and soon, we are going to
Lights, camera, action Read More »
Spring is in the air and the college basketball season is at its finest. As we enter into the most exciting month of college sports, I am pondering how my Cards will do in the Big East Tournament and also how splitting the coverage between broadcast and cable will work in this year’s NCAA tournament.
So you’re on Facebook, you Tweet and hopefully check-in. Big deal. We get that you know the tools for YOU, but do you understand social media’s position for brands within the advertising, marketing and public relations fields? If so, we may have a spot for you. CurrentMarketing, a full-service advertising agency located in Louisville, KY,
Now Hiring: Social Media Assistant Read More »
In March 2010, I had the amazing opportunity to attend South By Southwest Interactive in Austin, TX on behalf of CurrentMarketing. Once I was back in the ‘ville, I presented a SXSWi summary to our agency. The premise was to pass along the big “themes” that were predicted to be huge in the 2010 interactive
SXSWi 2010’s Social Media Predictions: Did they pan out? Read More »
"*" indicates required fields
Ed brings 15 years of traditional and digital media sales experience to the agency, giving us a perspective most agencies don’t have. When he’s not working or seeking new knowledge, Ed hangs out with his wife, two kids, two dogs, one cat, and a hamster. And yes, the cat and hamster are best friends.
