Are you sick and tired of playing victim to Facebook’s nefarious, ever-changing privacy practices? Are you exhausted from all of those hours spent trying to get reoiriented with Facebook’s interface after another zany redesign? Have you had it with those tiny ads on each side of your screen, ruining the serenity of your social networking […]
Unthink: The Anti-Social Network? Read More »
It has become a tradition for me to begin each new year at CurrentMarketing by writing a blog post with some resolutions to make the new year more productive than the last. In 2011, I chose three resolutions aimed at all ad agency employees. For 2012, I thought I would put together resolutions for the
Three New Year's Resolutions For Market Researchers Read More »
Last year, we received a letter for the State indicating that we would have a Sales Tax Audits. The auditor indicated that they needed to review the past four years of records. This was the first audit that I’ve been involved in, so naturally, I was totally nervous about the ordeal. After meeting with the
This question has been on my mind lately. Outside of the obvious need for food, shelter and clothing – for ourselves and our family (if that applies) – why do YOU work? For me, it’s something I really enjoy doing. I’ve always loved art, graphics, words (gray matter), ads, photos, films, etc. One of my
During a recent visit with my Grandmother, Mary Swan, she let me comb through her vintage clothes that had been delicately stored in a bedroom closet for the past 40 years. As we poked through all of the nooks and crannies for treasure, we found an inconspicuous box on the top shelf that held what
Liberated women then, and now Read More »
While I’ve worked with InDesign for quite a few years now, it seems that I still learn something new every week. There are so many things Adobe programs can do and I run across a new function every now and then. Here are a few little tricks you may find useful. • If you are
A Little Bit O' InDesign Tips and Tricks Read More »
I’m sure I’m one of the millions who hate grocery shopping. I dread going and there always seems to be something else I’d rather do. I wait until I am completely out of everything to go. Apparently, even people continents away share my mutual hatred of grocery shopping. In South Korea, an advertising agency’s client
It’s hard to believe that a whole year has passed since I unveiled my first-annual list of YouTube Faves. Even more astounding is the fact that in 2011, YouTube users sent more than 25 million hours of coning, kitten and crotch-trauma footage out to pasture on the YouTube server farm, nearly doubling the total for
Steve’s YouTube Faves of 2011: Artistic Feats Edition! Read More »
Does it bother you when you go to a website on your phone and there is no mobile friendly version? Since mobile browsing is only increasing having a site that adapts to the small screen is becoming imperative. I found a website dedicated to calling people out on their terrible (or great, but less often
Just before Christmas, a surveillance camera video of a FedEx employee throwing a computer monitor over a residential gate went viral. VERY viral. As of December 22, the 21-second YouTube video posted on Dec. 19 had 4,612,33 views and thousands of mentions across Facebook and Twitter. Rightly so. Here’s how the customer described it, “Here
Online Crisis Control and the Case of FedEx Read More »
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With over 20 years of media buying experience, Adam Forsythe combines strategic insight with data-driven precision to connect brands with their ideal audiences. His expertise spans digital, social, and traditional media, allowing him to craft balanced, results-oriented campaigns that drive measurable ROI. Known for his collaborative approach and strong industry relationships, Adam consistently delivers value through thoughtful planning, smart negotiation, and performance optimization.
