While businesses are universally tip-toeing into 2009 — including so many in the marketing trade – the communicators here at CurrentMarketing are sprinting excitedly into the new year. It’s an electrifying time to be in this industry in spite of the economic climate. Or maybe I should say more exciting because of the economic climate. […]
…but, I don’t care. Socialmention.com is totally and ridiculously cool. I am monitoring online chatter, of ANY sort, about our clients’ brands. Blogs, Microblogs, Bookmarks, Images, Video…you name it, socialmention tracks it for me. Combined with my new TweetDeck (thank you, Bouv), I feel like a virtual steel trap – nothing is getting past me!
MarketingProfs has released the results of a study of 600+ of its members in which they asked a series of questions about spending for 2009. No surprise that the economy has stymied spending even in 4th quarter and into 2009. I’m extremely pleased to see that their prediction is that the economic situation will expedite
2009 projections take us closer to digital, FINALLY Read More »
Interesting, and alarming, interpretation of Verizon’s move to crank up their SMS rates by 3¢ per message: https://tinyurl.com/48zy5h Mobile Marketer predicts that Verizon’s rate hike could potentially bring down the domestic mobile marketing industry. I don’t feel educated enough to discredit this claim…but if it is true, then I scorn our country’s inability to take
Yes, I'm asking for MORE laws… Read More »
After years of being one of my favorite shows, CSI: Crime Scene Investigation sort of lost some of its luster for me last season. And by CSI, I don’t mean CSI Miami, or CSI New York or CSI Okalona, or any of the other abominations that they pass off as television programming. I’m talking about
C.S.I. Don’t Really Care Anymore. Read More »
I was a little bored last night before the Dancing with the Stars Results Show (sorry Kim!), so I decided to check out Opportunity Knocks. I have to say I was pleasantly surprised! It was actually my favorite new show of the season! I think because Ashton Kutcher is a producer, I was expected to
Opportunity knocks…open the door! Read More »
Private Practice debuted its second season last week. To recap last season, Addison, of Seattle Grace (home to Grey’s Anatomy) moves to LA in search of sunshine and no more Meredith and Derrick drama. She begins to work at a “private practice” that focuses on alternative medicine. The two heads of the practice used to
Spin offs are never as good as their mothers Read More »
Last week I watched the new series “The Ex List” on CBS. It’s about a 30-something florist, Bella, who visits a psychic that tells her if she wants to ever get married she will have to do it this year or it will never happen. The catch is that she doesn’t have to meet a
Will The Ex List stay fresh? Read More »
Thursday night, over the past few years of TV, has been the highlight of the week for me. My Name is Earl, The Office, 30 Rock, CSI and Ugly Betty fall on that evening and put my DVR into overdrive and my weekend into couch potato heaven catching up on the Thursday night manna. Earl,
Thursday night prime – 66% pure goodness Read More »
I started watching Two and a Half Men faithfully last year. This season, albeit only two episodes in, has not let me down in the least. Short synopsis of the premiere: Charlie finds out he might be a dad to an 8-year-old named Chuck. Even those who don’t watch the show can appreciate Jon Cryer
Two and a Half Men is Two and a Half Good Read More »
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With over 20 years of media buying experience, Adam Forsythe combines strategic insight with data-driven precision to connect brands with their ideal audiences. His expertise spans digital, social, and traditional media, allowing him to craft balanced, results-oriented campaigns that drive measurable ROI. Known for his collaborative approach and strong industry relationships, Adam consistently delivers value through thoughtful planning, smart negotiation, and performance optimization.
